Web Mining Definition
In customer relationship management (CRM), Web mining is the integration of information gathered by traditional data mining methodologies and techniques with information gathered over the World Wide Web. (Mining means extracting something useful or valuable from a baser substance, such as mining gold from the earth.) Web mining is used to understand customer behavior, evaluate the effectiveness of a particular Web site, and help quantify the success of a marketing campaign...
Read More
Information
GIS Definition
GIS Definition
Stands for "Geographic Information Systems." GIS tools are used to gather and analyze data about the surface of the earth. The data can be used to create charts, maps, and 3D models of the earth's surface. This includes hills, mountains, trees, buildings, streets, rivers, and pretty much anything else. Sounds fun, but how is it used? Well, organizations such as the police and fire department can use the data to develop emergency routes. The government can use the data to meas...
Read More